Meta description : Athleisure is reselling at premium on Vinted. See the brands, the timing, and the pricing tricks that turn leggings et hoodies into quick cash.
Leggings, hoodies, tech tees : athleisure pieces are quietly selling at premium on Vinted, sometimes within hours. Demand surged as shoppers chase quality basics without paying full retail, so resellers who price smartly now see real margins.
Vinted’s scale amplifies the trend. The platform reports more than 100 million registered members across 20 plus markets, a vast pool for sportswear with constant turnover of sizes and colors. That momentum sits on solid ground : Vinted raised 250 million euros at a 3.5 billion euro valuation in May 2021, a sign of investor faith in secondhand growth, and expanded through acquisitions like Rebelle in 2022 for 33 million euros, boosting reach in fashion resale. Sources : Vinted About page, TechCrunch 12 May 2021, Vinted press release July 2022.
Athleisure on Vinted : the real opportunity behind the hype
The main idea lands fast : athleisure retains value because people actually wear it, then rebuy it in another size or color. Frequent gym-goers and hybrid workers keep demand high for pieces that perform and still look clean off duty.
There is also a budget story. Secondhand keeps winning share as prices climb in retail. ThredUp’s 2024 Resale Report projects the US secondhand apparel market to reach 73 billion dollars by 2028, driven by value seekers choosing pre loved over new. Source : ThredUp 2024.
Brands feed the loop. Lululemon’s 2023 net revenue hit 9.6 billion dollars, up 19 percent year over year, making its core lines familiar and trusted on resale. When a brand’s sizing, fabrics and SKUs are consistent, buyers search with intent, which helps listings clear at firmer prices. Source : Lululemon FY2023 results, March 2024.
What actually sells at a premium on Vinted
Observation first, then practice. High compression leggings, sculpting bike shorts, sweat wicking tees, windbreakers with packable hoods, and minimalist crewnecks carry the best odds. Neutral colors and current silhouettes move fastest, since they mix easily with wardrobes.
Brand signals matter. Lululemon, Gymshark, Nike Dri FIT and Adidas performance lines tend to hold price if condition is excellent and fabrics show no pilling. Capsule drops, limited colorways and pieces with zip pockets or reflective panels often sit higher in search results and watchlists.
Common mistakes keep listings stuck : vague size notes, stock photos that hide fabric wear, and flat pricing with no room for Offers. Buyers on Vinted expect to negotiate, so anchoring too low kills margin and anchoring too high without proof of condition kills clicks.
How to list athleisure for a higher price on Vinted
Here is the practical playbook, tested in the daily scroll of Vinted where seconds matter.
- Photograph in daylight : front, back, inside, fabric close up, and label with size et material, on a clean background.
- Describe performance details : inseam in centimeters, rise, compression level, pocket count, fabric tech, and wash history.
- Price with a rationale : reference current retail, note seasonality, and set a list price that leaves 10 to 20 percent for offers.
- Show measurements : waist flat, hip, thigh, length, calf opening for leggings, chest and length for hoodies.
- Tag keywords buyers type : brand, model name, fabric tech, color code, year, and activity like running, yoga, commute.
- Bundle prompt : mention a discount for two or more items to lift average order value and shipping efficiency.
- Ship fast : same day or next morning handling moves listings up in buyer trust, which boosts future offer acceptance.
Timing, pricing logic et the moment to accept an offer
Seasonality still counts. Transitional months lift windbreakers and light layers, high summer favors bike shorts, early winter revives fleece crews and lined joggers. Align listing dates with that curve to avoid price cuts that bite.
Use a simple pricing ladder. Start near 55 to 70 percent of current retail for near new condition, slide to 35 to 50 percent for gently worn, and reserve 20 to 30 percent for pieces with minor cosmetic wear that does not affect performance. This keeps room for Vinted’s Offers while signaling quality tiers clearly.
Watch the first 48 hours. If views are high and Likes land, let the price sit and reply fast to questions. If views are flat, adjust photos or keywords before cutting price. When an offer arrives within 10 percent of the floor you set in advance, accept it. That quick turnover frees cash and boosts seller stats, which then push the next listing higher in search.
One last nudge, definitly human. Buyers on Vinted read tone. Polite, specific answers and a clear note on shipping speed reduce friction, and friction is what erodes price on platforms built on trust.